Three reasons why paper books will last

Three reasons why paper books will last - or not!

I follow Todd Sattersten's blog as he wrestles with the arrival of e-books and how big they are going to be because he is watching the world for ideas and is sceptical of overheated claims. For local shopkeepers who sell newspapers, magazines and books, it is a useful source of intelligence.

It is worth checking out his recent blog http://toddsattersten.com/2010/11/three-strange-perspectives-on-publishing.html?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+ToddSattersten+%28Todd+Sattersten+%7C+Business.+Books.%29 in which he observes three things.

First, that old media keeps on imaging how its business model will be successful on an e-platform, which involves lashings of wishful thinking.

Second, how pundits keep on applying what has happened to the music industry to the book industry, which Mr Sattersten challenges as books are different to music.

Third, and this one is a gem, is how do you lend an e-book. One of the great things about print on paper books is that you can lend them to people. In the e-world, you cannot.

PS If whoever I loaned my Jim Collins' book to is reading this, I would like it back!

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