nickshanagher

Half of all fish caught in the North Sea are thrown back overboard DEAD it says on the front page of celebrity chef’s Hugh Fearnley Whittingstall’s campaign website to change European laws governing this industry. After a visit to one of his restaurants last year when I left my email address I was invited to sign up as a supporter last year. Now more that 755,000 people have. I did so without having to think hard because I had seen his Chicken Out campaign in 2008 and agreed with its objectives. This campaign has changed the way that people shop, Mr Fearnley Whittingstall claims. I believe he is correct and all c-store operators who stock any chicken – or fish – need to be aware of the provenance of the food they sell. You may disagree. I have visited some great shops where people aspire only to cheap extruded snacks and cheap beer. But as a c-store retailer you need to understand your market positioning: what your shop stands for and what it does not. If you agree with this then...