Skip to main content

Pay unfairly and see your business prosper!

Pay Unfairly is chapter 10 of Laszlo Bock’s Work Rules! Ever provocative this book shares the thinking behind Google’s people strategy. What is remarkable is that it is 24 times harder to get a job at Google than to get a place at Harvard University. And three million people a year apply for jobs there.
Bock is Google’s senior vice president of people operations. The most important rule is to hire great people and people who are better at your job than you are. He devotes two chapters to this subject.
Later on we get to the Pay Unfairly chapter where Bock offers four pieces of advice:
-         Swallow hard and pay unfairly. Have wide variations in pay the reflect the power law distribution of performance
-         Celebrate accomplishment not compensation
-         Make it easy to spread the love
-         Reward thoughtful failure.
Bock is a very smart man and knows that many of his readers will simply not believe that rules that work for hoodie wearing millionaire software engineers can work in their businesses. But he is adamant that they will work for you too.
Part of the reason to believe him is his personal backstory where his family fled persecution in Romania to find success in America.
“I realise that Google is in a privileged position. I remember working for $3.35 an hour and how liberating it felt when I found a job paying $4.25 an hour. And when I got a salaried job that paid $34,000 a year I felt like I’d never have a financial worry again. After my first paycheck I went out to dinner and for the first time felt flush enough to order an appetizer and a drink with my meal.”
And part is the evidence. For a retail example, Costco pays 55% higher wages than Sam’s Club but each employee generates 88% more profit per hour.
At Google, Bock found that the best people are better than you think and worth more than you pay them. He advocates that people should be paid unequally because top performers deliver much, much more than average performers. The top 1% of workers generate 10% of productivity, he believes. The top 5% deliver 26% of output.
This does not apply everywhere. In organisations that rely on manual labour, have limited technology and place strict standards for both minimum and maximum production there is little opportunity for exceptional achievement.
Which type of workplace do you want to have? Getting the compensation right is hard work. But it is better to do that than to lose your best people, Bock argues.
The second rule is to offer experiences as the reward for incentive schemes rather than cash. Even though Google people said that cash would make them happier, the results were that team trips and blowout team dinners were far more rewarding. “The joy of money is fleeting but memories last forever.”
The third rule is to make it easy for employees to praise other employees. Bock has a “Wall of Happy” outside his office where praise is displayed. Something easy to do in your staff room.
Finally, he says you should sometimes reward people when they fail. It is important that they respond to failure rather than just giving up.
Work Rules! is a remarkable book. Read it to be inspired. There is plenty that you can do even if you don’t employ a band of millionaires.

Comments

Popular posts from this blog

Three secrets of great merchandising

Look at the ceiling and top wall of this McDonalds restaurant. There is a picture of two good looking healthy people having fun and some bright primary colours. Ask yourself what is the purpose of this picture? In the latest issue of Retail Newsagent in a feature on merchandising, Andrew Knight of RI tells its independent readers that they need to think about using sharp pictures of non-packaged products linked to people consuming goods. Perhaps this has been taken to the next level by the fast food chain - that is selling the feeling of being happy and healthy rather than the products. A second, related tip from the same feature is made by most contributors - it is vital to keep windows clean and clear of clutter. "I believe that less is more," says Roli Ranger, a retailer from Ascot, Berkshire. He has posters for promotions in between the windows that are regularly updated and discreet signs in the windows. Third, a highly visible well-stocked promotion at the entranc...

Busy street, empty shop, missed profits

True in part to my New Year resolution, I held a business meeting in an independent coffee shop today just next door to a Starbucks. The cafe was presented well and four staff were busy preparing for the lunchtime rush, at 11am. As my guests were late, I had a half hour overview of footfall on the street outside and in the restaurant. Six customers. Barely enough to form the queue in Starbucks or Pret-a-Manger just down the road. Plus one Italian girl who dropped off her CV. Some people stopped to look at the posters in the window and moved on. The owners seemed quite happy. When I left just after 1215, they were doing brisk trade. However, I have the impression that the business is not working hard enough. It could easily have managed 120 customers between 11 and 12, instead of 12. This is lost profit as the fixed overheads and staff costs are already in place. The owners are clearly busy - perhaps too busy to take time to look at the potential that their cafe has. What shou...

Sticks and stones do hurt

My 17 year-old son returned from a rock festival this week wearing a wristband proudly declaring him 0ver 18. He explained how easy it had been to use someone else's ID to get the identification and said it was ironic that he had not needed to show the over 18 band when buying alcohol. Today, Scottish retailer Abdul Qadar is complaining that public authorities are asking people to lie about their age when making test purchases. What trading standards officers may be forgetting is that the fact that retailers invest in a business premises and trade consistently from it make their job much, much easier. The alternative, a world of markets and itinerant traders, will be far harder to police. Mr Qadar's sense of injustice is fair. Those retailers, like Mr Qadar, who value their investment will seek to trade legally and will not sell alcohol to people under the age of 18. Asking children to lie about their age to local traders is a slander on all retailers.